This season isn’t just about bright, bold and punchy late 60’s to early 70’s prints. There will also be a strong trend for feminine ethnic prints running alongside it. These will be much softer visually, and more heavily textured. Etro paved the way on the runway, as did Zimmerman (pre), Tory Burch, Stella McCartney, and Dries Van Noten. Embroidery style florals, soft paisleys, earthy Aztecs and Navajo prints with faded threadbare effects and vintage tapestries are all going to be coloured in soft blue, ochre, pink, red and caramel hues. 70’s flares are going to explode onto the scene this season, so investing in pair will pay off as they are set to stick around. See Nicole Miller pre A/W15 – true love!
Artists from which designers are pulling a lot of inspiration for this trend include Jan Kath and Kour Pour.
Jan Kath is a textiles designer who specialises in hand knotted carpets and rugs. His erased heritage project focuses on worn out, thread bare rugs and the beauty within them. Some of his work is incredible – I could stare at it for hours. It makes me miss the times I spent lost in the Souks in Marrakesh, soaking in sunshine, colour and textiles!
Kour Pour is a painter who uses different media to recreate images of vintage silk rugs, all his work is inspired by the things he saw growing up as a traveller along the silk roads in the 1960s.
Expect lots of takes on this from the high street over the next few seasons, below are a few examples of this trend kick-starting.